By Mark Wright Don’t treat PR like a box to check. It shouldn’t be, “Yeah, we put out that news release.” Or, “Sure, we posted contents on all of our channels.” Or, “Oh yeah, we remembered to recycle that media alert as a newsletter article.” We...
We all recognize the coveted blue checkmark on Twitter. The verified badge confirms that your favorite celeb account is not a catfish. Phew, that was a close one. A verified Twitter account can be just as important to your business as it is to a...
Most people view business leases as something they can never get out of. Thankfully, with a little ingenuity and a good attorney, there are ways to plot your escape from an otherwise binding property lease. In his latest Huffington Post article, “How to Get Out...
Imagine a scenario: two friends decide to go into business together. One has the money to start the business, the other has the skills to run the business. Seem like a good plan? Not always, according to Jack Garson. In his latest blog post on...
If you’ve ever looked for a cozy Italian restaurant in your neighborhood, a dentist near your new office, or a pet groomer who knows just how to make your Labradoodle look his best, chances are you’ve visited Yelp.com. With more than 108 million unique visitors...
In a just published Huffington Post column, Jack Garson counts the ways businesses can be sued by their employees. It is quite easy to get slapped with a lawsuit, because hundreds of laws regulating employee relations are complex, and sometimes counterintuitive and ever so easy...
Thumbtacks and corkboards are a thing of the past with the introduction of the newest social media site, Pinterest. Instead of cutting out your favorite products from magazines and pinning them to a board on your wall, you can do it virtually! Intrigued? Here’s a quick...
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