Black Barn Alpacas Case Study

Black Barn Alpacas

On The Marc Media launched a PR campaign that turned awareness into results for Black Barn Alpacas (BBA):

Challenge: Secure consistent, high-quality story placements in the DC and Baltimore media markets to increase awareness, visitors, and revenue to the farm.

Strategy: Position BBA as a standout, experience-based destination tied to growing demand for local, family-friendly activities and experiential gifting.

Execution: Proactively pitched a steady cadence of timely, story-driven angles to local,regional, national, and trade media.

Result: Secured consistent media coverage, increasing visibility, driving more visitors, and establishing BBA as a must-visit local destination.

Black Barn Alpacas Case Study

Black Barn Alpacas Case Study

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