Business Tag

In the Media: What the End of “Step Up” Means for Heirs

The proposal to end the “step up” provision in the capital gains tax could mean substantive changes in how inheritances are taxed. Just published, SmolenPlevy Co-Founding Principal Jason Smolen takes a closer look at the proposal in Wealth Management, DailyFinance and MainStreet. President Obama’s plan to close the “trust fund loophole”, first introduced during his...

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Source: Getty Images, CNBC

Client Spotlight: How Small Businesses Can Save on Health Care Premiums

Robin Weiner, President and Founding Partner of Get Real Health, achieved something many small business owners struggle to accomplish--lowering her firm’s health care premiums. Weiner was featured in a CNBC special report, “5 Smart Ways Small Firms Can Slash Health-Care Costs”, for cutting her firm’s...

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Boo-or-Bust-Scaring-Customers-Into-Buying-Your-Product

Boo or Bust: Scaring Customers Into Buying Your Product

Demonic dolls, ghastly ghouls, and bloodthirsty boogeymen. Your nightmares could hold the key to your advertising success. A study from University of Cambridge examined the effects of shocking advertisements on viewers and found that disturbing content significantly increases attention, boosts memory, and positively influences behavior. Yes,...

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