Thumbtacks and corkboards are a thing of the past with the introduction of the newest social media site, Pinterest. Instead of cutting out your favorite products from magazines and pinning them to a board on your wall, you can do it virtually!
Intrigued? Here’s a quick 5-step crash course in pinning
- 1. Go to Pinterest.com. Install the “Pin It” button on your browser.
- 2. Surf the web.
- 3. See something you like? Click Pin It!
Hurry! Think of a tag line! You’re going to need to write a little blurb about the product you like.
- 4. Share your new pin with your Pinterest, Facebook and Twitter followers on your boards.
- 5. Rinse and Repeat.
As you pin and re-pin, you will accumulate followers and in-turn begin following new people with similar interests or products. To learn more about Pinterest and how it can boost retail exposure and increase sales for your company or restaurant, watch this video with OTMM’s Marc Silverstein and Jamie Ratliff.
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