Do you want unimaginable success? How about a life that continues to grow happier and more fulfilling? Not only is this life possible, but there is just one book you need to help you make it happen. It sounds unrealistic, right? One book that has...
Happy National Friendship Day! There is nothing better than that feeling when your new client shifts from a work partner to true friend. Today is National Friendship Day and we wanted to take a moment and reflect on the friendship we have with our client, iFLY...
On June 13, both county and state officials were flying high at the grand opening of iFly’s Montgomery location. In a fun-filled ceremony, coordinated by On The Marc Media, iFLY Montgomery was officially declared open to the public at 9400 Gaither Rd, Gaithersburg, Maryland. Thanks...
Forget the controversy. Michelle Wolf Failed to Bring “The Funny.” Michelle Wolf is guilty of comedy’s greatest crime: She wasn’t funny. I know, I know. Everyone rushed to their usual corners and is framing the debate about her appearance at the White House Correspondents’ dinner....
When was the last time you got a handwritten letter? Can’t remember? Don’t worry, neither can we. The convenience of email and social media is amazing but it’s not an excuse to be lazy. The fact that no one ever gets letters in the mail...
L.O.V.E.: 4 STEPS TO CREATING A SUCCESSFUL MARKETING CAMPAIGN L - LISTEN The first step to creating any marketing campaign is to LISTEN to what your clients need. What can you provide them that your competition can’t? Once you figure that out - don’t talk about YOUR...
Gonna go #OutToLunch with @Sarah? Going to #SanFrancisco this weekend? While we're sure you’re living the #goodlife keep your daily To-Dos off Twitter. A recent study of 60,000 Twitter accounts by marketing scientist Dan Zarrella shows that the more you tweet about yourself the less...
By Marc Silverstein The Washington Post broke the story, and with it, busted a language barrier too. Whether you see it as blunt talk or coarse language, the paper used a curse word that is normally off-limits. The obscenity: shithole. Early Thursday night, in an online...
Facebook has changed its algorithm - again. While the ridiculous numbers and calculations behind it may cause you to turn a blind eye, this time it could impact the way you reach potential customers. Enter engagement bait. You know, those posts that say “Like if...
Google’s latest version of its Chrome browser, released in October 2017, makes website form submission safer for visitors, while adding a potential hiccup for unprepared website owners. Chrome will flag websites without a Secure Socket Layer (SSL) certificate as ‘not secure’ when visitors start to...
In a sea of social media platforms, it’s hard to chart the right course for your business. Facebook? Linkedin? Twitter? What about Instagram or even Snapchat? Unless you have lots of time, plenty of content, and are a Kardashian, you probably don’t need to use...
It’s not what you say, it’s the way you say it - and Expertise says it loud and clear. In a just released list of the Best PR Firms in Fairfax, On The Marc Media makes the Top 12, scoring high marks for reputation, credibility,...
On Instagram, it’s no more one-and-done, no more struggling to find the absolute best selfie. Now you can pick a whole bunch of pictures or videos to share at one time. Don’t take this news lightly. Using this feature effectively can earn you likes, additional followers...
Your first media appearance can be intimidating, but it helps to know the basics of how the interview will go ahead of time. Pro-Tip: Preparing and following up for your media appearance are the keys to success. Preparing for Your Media Appearance Talking with a reporter is different than...
Positive media coverage can open your business to new and lucrative opportunities. Getting in the spotlight starts with the perfect pitch to reporters and editors. Here are the essential dos and don'ts....
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